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Senior Marketing Manager / Agent

Ride the Lion Studios

удалённоSeniorКонтракт / фрилансЗарубежМаркетинг

Опубликовано: вчера · Источник: Work With Indies

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Remote contract. Individuals and agencies are both encouraged to apply. About Ride the Lion Studios Ride the Lion Studios is an independent game development studio developing Tamer: King of Dinosaurs, an Early Access adult action/adventure harem game that currently has a 93% positive recent review score on Steam! Please note that this contains adult (18+) content, so you must be of age and comfortable working with mature projects to apply. What We're Looking For We're looking for an experienced video game marketing professional or marketing agency to lead the commercial marketing of our current Steam title, Tamer: King of Dinosaurs, through its Early Access development and full 1.0 release. This is not a pre-launch project looking to establish whether there is an audience. Tamer is already commercially proven on Steam with a massive wishlist count, great revenues, high revenue, an established player base, etc. We also have a clear roadmap of major content updates planned that is currently on schedule to bring us to a full 1.0 release in Q1 2027. What we need is an experienced marketing partner who can help turn an already successful product into a substantially larger commercial success. We're open to working with either: An experienced individual/fractional video game marketing manager A small marketing team or agency A senior marketer with existing relationships across creators, press, platforms, or the broader PC gaming ecosystem We care much more about demonstrated results than titles, degrees, or agency size. You should have meaningful experience marketing premium PC/Steam games and be able to show us games or campaigns you've personally worked on. What You'll Be Doing Depending on your expertise, responsibilities may include: Developing and executing the marketing strategy for Tamer through Early Access and 1.0 Identifying and managing YouTube, Twitch, TikTok, and other creator opportunities Running both organic and paid influencer campaigns Building relationships with creators rather than simply distributing large quantities of Steam keys Coordinating press and media outreach Developing marketing campaigns around major content updates Identifying paid advertising opportunities where appropriate Improving Steam visibility, wishlist growth, conversion, and ongoing sales Identifying promotional, partnership, affiliate, and cross-marketing opportunities Tracking campaign performance and tying marketing activity to measurable commercial outcomes wherever possible Advising our team on positioning, trailers, creative assets, announcements, and other marketing materials Helping develop the strategy for Tamer's eventual 1.0 launch We are particularly interested in candidates who understand how to generate new sales for an existing Steam game, rather than focusing exclusively on pre-launch wishlist acquisition. Results Matter We're not looking for someone whose primary deliverables are social posts, impressions, email counts, or the number of Steam keys distributed. Our primary objective is sustainable revenue growth. We want someone who can look at our existing sales data, audience, Steam presence, upcoming development roadmap, and marketing budget and develop a concrete plan for expanding the game's reach. We expect marketing activity to be tracked with meaningful KPIs such as creator coverage, qualified traffic, wishlist growth, conversion, attributable sales, acquisition costs, and return on marketing spend where attribution is possible. Adult Content Tamer is a full-scale action/adventure game that also contains explicit adult sexual content. Candidates and agencies must be comfortable working with an adult game and understand that this creates restrictions on certain advertising platforms and media channels. However, previous experience marketing adult games is appreciated but not required. In fact, we're particularly interested in experienced mainstream video game marketers who understand PC gaming audiences and are comfortable adapting their existing strategies to a mature product. Tamer can be played as a more traditional product with the adult content switched off in “SFW” mode, so this should be marketed properly as well. How to Apply Send an email with your application. When applying, please include: The games you've personally helped market Your specific role on those campaigns Concrete examples of results you've achieved Experience with Steam/PC marketing Experience with influencer or creator campaigns Your approximate rates or preferred compensation structure Whether you're applying as an individual or agency Most importantly, we'd like to hear your initial thoughts on Tamer itself. After reviewing the game and its current position, briefly tell us: If you were given responsibility for growing Tamer's revenue over the next 90 days, where would you start? We're not expecting a free marketing plan. We're interested in seeing how you think, which opportunities you identify, and whether your approach aligns with ours.

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