Community & Social Media Coordinator

We’re an indie team building a narrative-driven minigame collection about the immigrant experience in America. The project is in active development, and we’re a small, distributed team. This is a part-time contract role. You’ll work remotely, with regular async collaboration and scheduled team syncs. WHAT WE'RE GOING FOR We’re making the game as a heartfelt, intimate satire of contemporary American life and culture, seen through the eyes of an immigrant (and, sometimes, an alien). The community you build should feel like a natural extension of that world, not a marketing layer bolted on top. We already have an early foundation, so this isn't starting from zero. What we want to build from here is a genuinely interactive community: not a channel we broadcast into, but a space with real back-and-forth, where players feel heard, see their feedback shape the game (through playtests and game nights), develop their own inside jokes and rituals, and bring others in organically. WHAT YOU'LL DO Daily community management: Discord, Steam, Reddit Social media management: X, TikTok, Instagram, Xiaohongshu Wishlist conversion: design community oriented traffic and conversion tactics around key moments (Steam page launch, release, etc.) Player feedback: organize playtests and game nights; collect and organize player feedback KOL & community partnerships: build and maintain relationships with streamers and mutual-interest communities (immigration narrative, satirical comedy content creators, etc.) Risk management: monitor and manage community/brand risk Workload is front-loaded on social media in the early phase, with community-specific tasks (Discord/Steam/Reddit, events, playtests) growing as we approach launch and conventions. WHAT WE'RE LOOKING FOR A real player of the genre, not a generalist marketer. Has played, or is deeply familiar with, narrative driven indie titles like Disco Elysium, Slay the Princess, Venba, Fran Bow, Pentiment. Genuinely gets satire and absurdist humor. Understands tonal notes like "heartwarming satire" or "America ambivalent" instinctively. Fluent in the Steam ecosystem. Comfortable with wishlist conversion mechanics and running a Steam community hub. Strongly bilingual and culturally fluent. Writes fast, informal social copy and memes. It’s a plus if you have worked in a small team before. Self-sufficient across graphics, short video editing. SKILLS & REQUIREMENTS Strong English and Mandarin writing and communication skills; Mandarin fluency is essential Familiar with the operating logic of at least 2–3 mainstream social/community platforms (Discord, X, TikTok; Xiaohongshu a plus) Basic graphic and short video content creation ability (Canva, CapCut, Figma) Basic understanding of the indie game industry and Steam platform mechanics Prior community management experience with an indie or similarly narrative driven game (volunteer or fan community moderation counts) Familiarity with immigration themed content, or good judgment on the boundaries of political satire content Bonus: data analysis skills HOW TO APPLY Send us: Two or three communities you've actually run or grown – include links, plus a line on their size and what your role involved. Your expected hourly or monthly rate, and your weekly availability Name two communities where you think this game's audience already hangs out — be specific. Then name one community people usually suggest for a game like this that you think would be a poor fit, and why. Please note: applications without the above requested information will not be reviewed. We read every application. If your work catches our attention, we'll reach out to set up a conversation.