Ads Monetization Manager
Опубликовано: сегодня · Источник: InGameJob
Mamboo Games is a fast‑growing mobile games publisher with a clear focus on building high‑margin, sustainable monetization strategies and driving efficient user acquisition. We don’t just publish games—we build the full growth engine around them: from ad tech and data infrastructure to UA efficiency and LTV optimization.
Our leadership team has a proven track record of scaling successful titles, including major projects [A] and [B], where we achieved strong ARPU and efficient CPA specifically in the U.S. market. This experience lets us move fast and make data‑backed decisions from day one.
Right now, our portfolio is live and growing: we’ve already confirmed product/market fit in Tier‑1 markets and are in an aggressive scaling phase. We’re actively testing new technologies, including AI‑driven personalization, advanced attribution models, and smarter traffic allocation, to make our monetization and UA more efficient and predictable.
We’re looking for an Ads Monetization Manager to lead our ad revenue strategy and become a key driver of our growth. You’ll own the entire ad monetization funnel: from ad unit mix and frequency capping to network selection, mediation optimization, and alignment with UA and product teams.
Our ambitious goals for the next phase:
Achieve a nationwide U.S. scale with stable, predictable economics in Tier‑1.
Scale ad revenue while maintaining a seamless user experience and strong retention.
Implement smarter, AI‑assisted approaches to targeting, personalization, and traffic buying.
Build a scalable monetization framework that can be applied across our growing portfolio.
What we expect from you:
Proven experience in mobile ads monetization (rewarded, interstitial, banner, native, etc.) and familiarity with major ad networks and mediation platforms.
Strong analytical mindset and ability to design and interpret A/B tests, cohort analyses, and other data experiments.
Experience optimizing ARPU, ARPDAU, eCPM, and related KPIs in live mobile games.
Understanding of how ad monetization interacts with UA, retention, and overall LTV—and the ability to balance short‑term revenue with long‑term player value.
Comfort working in a high‑velocity environment where decisions are made fast and iterated constantly.
Why join us:
The chance to own the monetization strategy for a growing portfolio of live games and directly impact revenue and profitability.
A team of experienced industry leaders with a track record of successful launches and scalings in Tier‑1.
Access to advanced data and ad tech tools, plus the freedom to test new approaches and drive real results.
Clear, ambitious goals and a culture where impact matters more than titles.
If you’re someone who thrives on big numbers, loves digging into data, and wants to build the monetization engine for a fast‑growing publisher, we’d love to talk.
For which tasks (responsibilities)?
Own and optimize the ad monetization strategy for our live titles to maximize ARPU and overall LTV.
Drive a ARPU increase through data‑driven experiments, reward logic tuning, and segmented ad experiences.
Reduce CPAU by aligning monetization with UA goals, optimizing traffic allocation, and improving creative testing processes.
Integrate and test new ad networks, mediation layers, and ad tech solutions to expand our revenue streams.
Work closely with product, UA, and data teams to ensure that monetization flows support retention, engagement, and long‑term value.
Monitor key metrics (eCPM, fill rate, ARPDAU, ARPU, LTV, ROI) and iterate quickly based on data insights.
What kind of professional are we looking for?
2+ years of hands‑on experience in mobile ads monetization (rewarded, interstitial, banner, native, etc.) with a proven track record of optimizing key metrics (ARPU, ARPDAU, eCPM, fill rate) on live mobile titles.
English at B2 level or higher — you’ll need to confidently collaborate with cross‑functional teams, review ad tech documentation, and discuss performance data in English on a daily basis.
Solid understanding of ad tech stack: comfortable working with major ad networks (Unity Ads, AppLovin, IronSource, Google AdMob, etc.) and mediation platforms; experience with SDK integration and troubleshooting is a plus.
Strong analytical mindset: you know how to set up and interpret A/B tests, run cohort analyses, segment users, and turn data into actionable decisions.
Practical knowledge of core monetization mechanics: frequency capping, ad pacing, reward logic, session-based ad placement, and how these impact retention and LTV.
Ability to balance short‑term revenue with long‑term player value: you understand that aggressive monetization can hurt retention, and you know how to find the sweet spot.
Experience aligning monetization with UA and product teams: you can speak the language of both data and game design, and help them reach shared KPIs.
Comfort working in a fast‑paced environment: you’re okay with quick iterations, changing priorities, and making data‑backed decisions under pressure.
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